Instagram was one of the platforms to mimic TikTok when it got banned in India, and thus, came Reels. Ever since then, video content has become a priority for the platform. And now, to further its reach, Instagram has announced a change that shows a full-screen home feed o users. Here are the details.
As announced via a tweet by Instagram CEO Adam Mosseri, the Instagram feed will now appear in a vertical full-screen format with an aim to bring videos “more front and center.” This test will show both photos and videos in a taller format for a more immersive experience.
📣 Testing Feed Changes 📣We’re testing a new, immersive viewing experience in the main Home feed. If you’re in the test, check it out and let me know what you think. 👇🏼 pic.twitter.com/dmM5RzpicQ— Adam Mosseri (@mosseri) May 3, 2022
Mosseri has revealed that the new feed will also show more recommendations and will provide more controls to personalize the experience. So, if you aren’t a fan of such recommendations, the app might soon come up with more features to keep things your control.
