Instagram’s 2022 roadmap involved a focus on content creators and keeping up with its promise, the social media platform has something for them in the form of Subscriptions today. The new paid subscription feature on Instagram will allow content creators to earn a stable income via their following on the platform.
This new test, which was announced via a tweet, will be made available to a set of content creators in the US and will allow them to choose their subscription fee (from $0.99/ month to $9.99/ month) and even add a Subscribe option on their profile.
🎉 Subscriptions 🎉Subscriptions allow creators to monetize and become closer to their followers through exclusive experiences:– Subscriber Lives– Subscriber Stories– Subscriber BadgesWe hope to add more creators to this test in the coming months. More to come. ✌🏼 pic.twitter.com/SbFhN2QWMX— Adam Mosseri (@mosseri) January 19, 2022
