Instagram Could Get A Feature Similar To The Bereal App

Instagram’s current focus is on videos and competing with TikTok and we have seen a number of new features for this. However, it may take a break from the whole “TikTok-ification” and might introduce a new feature, similar to yet another social media platform that is gaining popularity these days: the BeReal app.

Known reverse engineer Alessandro Paluzzi has spotted the new Candid Challenges feature, which is candidly inspired by the BeReal app. This feature will send notifications to people for them to post on the platform and this will be a limited-period thingy.

#Instagram is working on IG Candid Challenges, a feature inspired by @BeReal_App 👀ℹ️ Add other’s IG Candid to your story tray. And everyday at a different time, get a notification to capture and share a Photo in 2 Minutes. pic.twitter.com/caTCgUPtEV— Alessandro Paluzzi (@alex193a) August 22, 2022

With this, Instagram probably wants to give people a way to be as authentic as possible instead of posting well-crafted photos and videos only to invoke a sense of envy.