Driven by ear-worn devices, India’s wearables market shipped a record 14.9 million units and witnessed an impressive 168.3 per cent year-over-year (YoY) growth in 2019, a new report by International Data Corporation (IDC) said on Thursday.
Accounting for most shipment volumes, the earwear category grew five-fold shipping 8.5 million units, watches grew 77.5 per cent while wrist bands ended the year as the second-largest wearable category.
“The wearables market is in a state of flux with new form factors and brands entering every few months. Vendors are recognising the growth potential of the wearable devices and unlocking new use cases for a holistic wearable experience,” said Jaipal Singh, Associate Research Manager, Client Devices, IDC India.
In the smart watch category, Fossil was the leading vendor with 30.3 per cent share, followed by Apple with a 26.6 per cent share in 2019.
