Google’s Play Store has just completed 10 years of existence and now has 2.5 active users in around 190 countries. India is a major part of this userbase and so are the Indian apps. It is now revealed that apps and games of Indian origin have now seen a 200% increase in monthly active users, which is a new milestone for the Indian app market.
Google’s recent blog post talks about how India has become “one of the top downloaders for apps and games across the world.” Besides the 200% increase in active monthly users, Indian apps and games have also seen an 80% increase in consumer spending in 2021, which is more than the stats in 2019.
It is revealed that Indian apps grew significantly across categories like education, payments, health, entertainment, and gaming. This happened in the past two years on the onset of the COVID-19 pandemic.
The tech giant commits to providing more tools and taking up more initiatives that further contribute to the growth of the Google Play Store in India. To recall, Google has changed the Play Store icon to celebrate its 10th anniversary.
